"Vi517, JDX Racing" (vi517)
10/05/2015 at 10:39 • Filed to: Volvo, Polestar, Motorsports
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"Vi517, JDX Racing" (vi517)
10/05/2015 at 10:39 • Filed to: Volvo, Polestar, Motorsports | 3
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Björn Annwall has been appointed as the new head of Marketing, Sales and Services of Volvo Cars, replacing Alain Visser, who has moved to marketing and sales for Geely. If you may remember, Alain Visser was the spearhead of the infamous decision last December that Volvo would pull out of motorsports. At the time, he said:
“Motorsport does not conform with our brand, where we stand for smaller engines and safety. We are therefore pulling out of STCC for example as soon as the contracts permits.”
While there has been no news regarding Volvo’s future in motorsports since then, Visser’s move to Geely should allow Volvo reassess their position on the matter. Once we move closer to the expiration of their current contracts, we should hear a decision from Volvo. Until then, we can only hope.
EL_ULY
> Vi517, JDX Racing
10/05/2015 at 10:48 |
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Vovlo gave is a mandatory webinar about Polestar and Polestar racing. It was the better part of 30 minutes. It was for all associates and their certifications were depending on in. It was all about their (Polestar) push for motorsport. I feel this implies some future motorsport for Volvo. There are many online courses we could take here at the dealer level, but very few are mandatory. It didn’t really cater too much to push Polestar software sales more that their goals to compete and become a strong performance branch.
Just wear your damn mask...
> Vi517, JDX Racing
10/13/2015 at 13:29 |
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This certainly explains the about-face.